Promotional Product Campaigns

Feature Overview

Promotional Product Campaigns allow you to set additional point rewards for specific products or collections within a defined time period.

With this feature, you can:

• Boost sales of selected products or collections
• Create point incentives for new arrivals, clearance items, or featured products
• Precisely control point costs without affecting store-wide rules

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Activation Logic

• Campaigns are only active within the configured campaign period
• A single campaign can contain multiple promotional rules
• Each promotional rule can be configured independently with:
  • Applicable products or collections
  • Reward method
  • Point value
• If a campaign is manually paused, it will stop immediately, and purchases of the specified products will no longer earn points

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Setup Path

Method 1: Create with AI Sidekick(Loyalty AI)

1. Click Loyalty AI in the bottom-right corner of any page in the App to open the AI chat panel
2. Enter a command in the input box, for example:
   “I recently launched a new product; could you help me create a promotional campaign.”
3. The AI will automatically understand your request and generate a corresponding Promotional Product Campaign, including:
   • Campaign name
   • Campaign period
   • Promotional product rules (products / collections, reward mode, and points value)
4. Click the Preview & Edit button
5. The system will automatically navigate to and pre-fill the Promotional Product Campaign configuration page
6. Review and adjust the campaign period and promotional rules as needed, then click Save to activate the campaign

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Method 2: Create Manually

1. Go to the app and click Points in the left-hand menu
2. Switch to the Marketing Campaigns tab
3. In the Promotional Product Campaigns section, click Add Campaign
4. You will be taken to the campaign configuration page

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Configuration Details

1. Campaign Name

• Displayed in the loyalty panel and loyalty landing page
• Use a clear and descriptive name, for example:
  • Double points for featured products
  • New arrivals bonus points

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2. Campaign Period

• Start Time
  • Based on browser time
  • Cannot be earlier than the current time
• End Time
  • Cannot be earlier than the start time
• The system will automatically validate:
  • Campaign periods must not overlap with other promotional product campaigns

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3. Promotional Rules

You can create multiple promotional rules within a single campaign. Each rule works independently.

Basic Rules

• Each campaign must include at least one promotional rule
• Different rules can have different point rewards

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(1) Rule Name

• Displayed on the customer-facing panel and loyalty landing page
• Used to distinguish between different promotional rules

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(2) Icon Settings

Used to display a visual identifier for the rule on the storefront.

• Default Icon: Use built-in app icons
• Custom Upload:
  • Aspect ratio: 1:1
  • Max size: ≤ 50KB
  • Supported formats: png / jpg / jpeg / svg / gif / webp

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(3) Applicability (Single Choice)

• Products: Select specific products included in this rule
• Collections: Select product collections included in this rule

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(4) Reward Mode

Controls how points are granted:

① Order-level reward

• As long as the order contains any eligible product or collection
• Points are granted once per order, regardless of quantity or combinations

Example:

• Reward: 1000 points, products A / B / C included
• Purchase A × 2 → Earn 1000 points
• Purchase A + B → Earn 1000 points

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② Per-product reward

• Points are granted for each eligible product or collection
• Rewards stack based on purchase quantity

Example:

• Reward: 1000 points, products A / B / C included
• Purchase A × 2 → Earn 2000 points
• Purchase A + B → Earn 2000 points

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(5) Points Value

• Enter the number of points granted by this rule
• Only positive integers are supported (e.g. 100, 150, 200)

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4. Rule Status

• Enabled: The rule is visible on the storefront and points will be granted
• Disabled: The rule is hidden and no points will be awarded

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Campaign Status

The system automatically determines the campaign status based on the current time:

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Editing Rules

• Completed: Start/end times cannot be edited and the campaign cannot be enabled
• Active: End time can be edited; start time cannot be changed
• Paused: Campaign time settings can be fully edited

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💡 Notes

• The system will warn you if the same product appears in multiple rules within the same campaign, but it will not block saving
• When a campaign is paused, the start time cannot be set earlier than the current time
• Please configure reward rules carefully to avoid excessive point costs